Gaëlle Boutaud
Co-founder
An expert in operational sales processes, she makes sure every feature meets a real need in the field.
About Cuevr
Sales proposals that close, created by people who understand selling
We created Cuevr because we lived the problem: sales proposals that take too long to produce and don’t convert enough. Our conviction: the quality of a proposal directly affects closing.
Founded in 2025Q2C Selling methodCreated by salespeople
What speaks for us
- Our backers
- CIC, Réseau Entreprendre Atlantique, Sales Odyssey, Digital Bay, BPI France, French Tech
Our story
How a conviction was born
Alongside Cuevr, we run a growth marketing and business development agency. There, we support companies with our sales method, Q2C Selling, and the results follow.
But a few weeks after we left, the sales teams slipped back into their old habits, and performance dropped.
An operational piece was missing. So we looked at ourselves. Same finding: less rigor, less closing. The common denominator: we had all neglected our proposals, which were less personalized and less aligned with prospects’ real challenges.
The quality of sales proposals and the closing rate are directly linked. That’s where the idea for Cuevr was born.
Our mission
Make the sales proposal an accelerator, not a brake
- Produce a quality proposal quickly.
- Tailor it to each prospect’s real challenges.
- Bring the whole team up to the level of its best salespeople.
How we work
Four rules, applied every day
Rule
Excellence, not “good enough”
A screen gets reworked, an answer gets checked, a proposal gets reread. We ship nothing we wouldn’t use ourselves.
Rule
Creativity in service of results
We look for the solution that doesn’t exist yet, then check that it really helps close deals.
Rule
Questioning how we do things
What worked yesterday is no reason to keep it. We change our minds when the facts call for it.
Rule
Understanding what’s at stake in every task
Before the how, the why. Every feature serves a salesperson who needs to close, and that’s what guides our choices.
From 2022 to today
Our journey
Where our approach began
Creation of the Q2C Selling methodology within our previous company, designed to help businesses structure their sales process.
The year of realization
We support many companies, but a lot of frustration builds up. We realize something isn’t working in our approach. Results are excellent for a few weeks, then everything fades. A lasting operational impact was missing.
Early 2024
The key discovery
We discover a very strong correlation between the quality of sales proposals and the sales performance of the teams we audit. At the same time, we see that sales proposals remain a constant pain point for teams: they take time and demand a great deal of rigor.
Late 2024
Taking action
We decide to launch Cuevr after building prototypes and testing them with pilot customers.
December 2025
First version of Cuevr in testing
First users, first feedback: the product is built with them.
November 2026
Cuevr is available to all users
The complete version, from qualification to signature.
The founders
Co-founder
Co-founder
Nicolas Delignières
Co-founder
Business developer turned growth engineer. Where others see a problem of motivation or talent, he looks for the missing system. Co-founder of Cuevr and co-author of Q2C Selling.
Recruitment
Work with us
See the Recruitment pageHow we work, and how to send us your application.
Press
Press room
Go to the press roomOur media appearances, the press contact and our visual identity.